TikTok Trends That Will Define Summer 2025

1. Eco-Conscious Challenges

With the increasing awareness of climate change, eco-conscious challenges are set to take over TikTok in Summer 2025. Users will engage in challenges that promote sustainable living, such as zero-waste cooking, thrift flips, and plant-based recipes. Notable hashtags such as #EcoChallenge2025 and #SustainableSummer will gain traction, inviting participants to share their efforts in reducing their carbon footprints. Influencers will partner with environmental organizations to spread awareness, showcasing creative ways to live greener.

2. Augmented Reality (AR) Effects

As AR technology becomes more accessible, expect an explosion of user-generated content featuring innovative AR effects. TikTok will introduce a suite of new AR filters that allow users to transform their surroundings into interactive summer landscapes or seasonal themes, generating immersive experiences. Users will create short skits, showcasing their adventures in a vibrant AR environment. The surge of AR content will enhance engagement, encouraging followers to actively participate and share their own unique creations.

3. Dance Revivals

Summer 2025 will see a revival of iconic dance trends from past decades. Inspired by the nostalgia of retro music, users will recreate classic dance moves from the ’80s, ’90s, and early 2000s, often remixing them with contemporary songs. Viral sensations like #ThrowbackDanceChallenge will dominate feeds as influencers showcase choreography that combines old-school moves with modern twists. This trend will foster a sense of community, as users dance together, recreating and paying homage to beloved routines from their youth.

4. Travel Vlogging 2.0

Post-pandemic wanderlust will reignite a surge in travel-related content. TikTokers will capture their adventures, from hidden gems in local destinations to exotic international escapades. The trend will emphasize authenticity, with travelers sharing raw, unedited footage accompanied by personal anecdotes. The hashtag #TravelVlog2025 will encourage users to embrace their unique journeys, focusing on sustainable travel practices. Collaborations with local businesses will further enhance the trend, promoting local cultures and economies.

5. Summer Fashion Lookbooks

As fast fashion faces criticism, TikTok will see a rise in sustainable fashion lookbooks featuring thrifted outfits and upcycled materials. Influencers and fashion enthusiasts will showcase their creative styling tips, sharing how to mix and match sustainable pieces for a chic summer wardrobe. The hashtag #SustainableStyle will gain popularity, as users explore how to express their individuality while prioritizing eco-friendliness. Expect tutorials for DIY clothing alterations and insights into cultivating a minimalist closet.

6. Mental Health Awareness

Amid rising mental health concerns, TikTok will foster a supportive space for mental health discussions. Users will share personal stories, coping strategies, and mindfulness techniques through relatable skits and inspirational messages. Content centered around self-care routines will flourish, with trending hashtags like #MentalHealthMatters and #SummerSelfCare encouraging users to prioritize their psychological well-being. Influencers will collaborate with mental health professionals to provide accurate information and destigmatize seeking help.

7. Culinary Experiments

TikTok’s culinary scene will continue to thrive in Summer 2025, with an emphasis on innovative food combinations and food science. Users will experiment with unconventional ingredients to create visually stunning and mouth-watering dishes. The hashtag #CulinaryChallenge will showcase daring food experiments, from unusual flavor pairings to out-of-the-box cooking methods. Create captivating “How it’s Made” series featuring ingredient transformations, complete with detailed tutorials and culinary hacks for aspiring chefs.

8. Fitness Fads

Fitness trends will take a dynamic turn, with TikTok introducing new workout styles that incorporate gamification. Expect challenges that encourage users to earn points or compete with friends through engaging fitness routines. The #SummerFit2025 hashtag will host various challenges around home workouts, outdoor activities, and skill-based competitions, attracting users of all fitness levels. Influencers will share their favorite routines encouraging followers to maintain an active lifestyle while having fun.

9. Personalized Content Creation

As TikTok’s algorithm becomes increasingly sophisticated, personalized content will gain prominence. Users will curate their feeds based on interests, creating unique content that resonates with specific audiences. This trend will see the rise of niche communities focusing on specialized content, such as wellness, outdoor activities, or niche hobbies. Expect hashtags to reflect these unique segments, such as #WellnessWarriors and #AdventureSeekers, as TikTok becomes a platform for highly personalized storytelling.

10. Intergenerational Connections

Summer 2025 will witness a heartwarming trend centered around intergenerational content. TikTokers will bridge the age gap by collaborating with family members, highlighting stories, wisdom, and lessons learned from older generations. The hashtags #IntergenVibes and #FamilyTies will promote multi-generational narratives, challenging stereotypes and showcasing the beauty of relationships regardless of age. Expect heartwarming stories, dances, and activities that unite families and pay homage to past generations.

11. Gaming Crossover Content

The gaming community’s influence on TikTok will expand in Summer 2025, with gamers sharing creative gameplay experiences and challenges. Collaborations with popular gaming influencers will result in TikTok content that merges gaming with real-life scenarios, inviting fans to partake in challenges or share their experiences. Hashtags such as #GamingFusion and #LevelUpChallenge will highlight user-generated content that caters to gaming enthusiasts while making it accessible to non-gamers.

12. Plant Parenting

As more people embrace the joys of plant care, the trend of “plant parenting” will flourish on TikTok. Users will share tips on nurturing indoor plants, discussing plant identification, repotting tutorials, and crafting plant-related DIY projects. The hashtag #PlantParent2025 will encourage users to showcase their home jungles, inviting discussions around plant care and sustainability. Expect challenges that promote plant swaps and giveaways, building a community of green-thumb enthusiasts.

13. Cosplay and Fantasy

The cosplay community will witness increased engagement as users celebrate their favorite characters during the summer months. TikTok will see a surge in transformation videos where creators bring beloved characters to life through makeup and costume design. The #CosplaySummer2025 hashtag will invite users to showcase their skills, share tutorials, and inspire others. Influencers and cosplayers will collaborate, participating in group challenges to celebrate fantasy fandoms and unite their communities.

14. Storytelling in Miniature

Short storytelling through miniature dioramas will become a niche TikTok trend, where creators craft elaborate scenes to tell captivating stories within confined spaces. Doubling as art and storytelling, these projects will see users share behind-the-scenes processes while revealing their imaginative worlds in bite-sized videos. Hash tags like #MiniatureStories will encourage a playful resurgence in artistic expression, promoting creativity and attention to detail.

15. Virtual Pet Communities

Following the trends of pet content, Summer 2025 will showcase a rise in virtual pet communities where users adopt and care for virtual pets through interactive content. The hashtag #VirtualPetAdventure will trend, inviting users to share their virtual pet journeys, engaging in challenges related to their care, and swapping tips on making the most of their digital companions. This trend will foster creativity and connection, promoting a sense of community amongst virtual pet owners.

16. Community Art Projects

As art continues to inspire collective expression, TikTok will host collaborative art projects inviting users to come together to create larger-than-life pieces of art. The hashtags #CommunityArt2025 and #PositivityInColor will encourage users to contribute to meaningful art initiatives, often revolving around social issues, fostering connections, and inviting varied perspectives. Expect sighted videos of collaborative mural paintings and digital art exhibits that engage neighborhoods and beyond.

17. Home Workspaces

With remote work becoming a common norm, TikTok users will share creative tips for designing inspiring home workspaces. Content will focus on organization hacks, aesthetic setups, and productivity tips. The #WorkspaceVibes will encourage users to share their creative office solutions, allowing professionals to transform their home environments into motivating spaces. Expect tutorials on DIY desks and organization strategies that help alleviate clutter while promoting efficiency.

18. Musical Subgenres

Dance trends will be influenced by emerging musical subgenres, including specific styles like hyperpop, lo-fi, and indie pop. TikTok creators will use melodies from these burgeoning genres to create choreography that reflects their essence. The integration of #HyperpopMoves and #LoFiDanceChallenge will blow up feeds with energetic and eclectic dance compilations, pushing users to explore their musical tastes while dancing or creating content that aligns with the sounds of Summer 2025.

19. Personalized Playlists

Content around personalized playlists will rise, as TikTokers curate song recommendations for different moods, activities, or events throughout the summer. Users will create visual content showcasing their playlists, often using trending songs to emphasize their vibes. The hashtag #SummerPlaylist2025 will invite individuals to share their chosen soundtracks, fostering connections through shared musical experiences and emphasizing the emotional ties we have to songs and memories.

20. DIY Summer Crafts

Crafting enthusiasts will embrace summer-inspired DIY projects tailored for fun under the sun, with trends focusing on eco-friendly and sensory projects. Tutorials will cover a spectrum of crafts from tie-dye and natural dyes to DIY beach accessories and garden decorations. The hashtag #SummerCrafts2025 will encourage creativity, with users elevating their handiwork with storytelling and inspiration while collaborating on project ideas that invite friendships and community involvement.